Networking - Relax! Business Articles | October 26 Cheap NHL Hockey Jerseys China , 2003 Anyone who has been to a ... event has met business ... guy. Won?t leave you alone, thrust their card in your face, every attempt at ... gets quickly turned into a sales pitch
Anyone who has been to a networking event has met business card thruster guy. Won?t leave you alone, thrust their card in your face, every attempt at conversation gets quickly turned into a sales pitch. These people aren?t networking, they?re selling. Badly.
Let me share with you some of my thoughts on what puts the ?work? in networking. Networking is a form of marketing, and any form of marketing is most effective when you don?t come straight out and say ?buy this!? The best marketing techniques work on building relationships ? courting trust Cheap Custom NHL Hockey Jerseys , showing your intentions to be honourable in what you are offering. And there are certain market characteristics too:
People buy people. People work with (and refer) people they like. People don?t like being sold to.
That?s why the best networkers aren?t the great sales gurus, they?re the archetypal ?people person?. They are interested in other people and what they do. They want to help as well as be helped, not just because it will see them get business in the future, but because they like helping others. And most importantly, they don?t talk ? they listen.
Many networking events involve a ?round robin? of everyone there, which certainly has its uses ? you get to tell everyone who you are and what you do, and if there is someone there who is looking for the service you provide Cheap NHL Hockey Jerseys , they will very likely come up to you for a chat. But that?s not networking, that?s hit and miss, and it?s very important to understand the difference.
What I call hit and miss is what I just described above. You tell as many people in one go what you do in the hope that one of them is looking for it ? the social equivalent of a mailshot, and just about as effective.
When you network, it involves who you get to know, and who they know, and who they know. This is called Six Degrees of Separation Cheap Hockey Jerseys From China , the theory of psychologist Stanley Milgram. Milgram theorised that there was a chain of six people or less connecting us to everyone else on the planet, and this is also where Six Degrees Network gets its name from. This, to us, is exactly what networking is about: working that chain, getting your details throu Womens Air Max[/url]